The competitions between new and up-and-coming businesses is now greater than ever. To differentiate themselves and find the market share that they need, companies need to think of innovative ways to appeal to the public. And pop-ups are just the way to do so. We look at 5 of the most out-there ideas…
The Curious Canine Kitchen
Whilst most dogs still chomp on their terribly uncool Pedigree tin-canned crap, the cool dogs in town are at the Curious Canine Kitchen feasting on Seaweed, Kale and Reishi mushroom cream.
It may be debatable how much your lovely canine friend (or any human, even) actually enjoys this ‘superfood menu’ due to their reduced number of taste buds – but don’t let the ‘reasonable’ price tag put you off: £20 for three courses of paw-licking-goodness!
You’re probably thinking; where do I go for this once in a lifetime experience? Well, save your moustache wax for another occasion; they’ve been and gone! However, you can still donate to their great cause Amazon CARES!
The well-known (to a small niche) pest control company, Rentokil, are more used to poisoning and disposing of masses of tiny critters than frying them up for mass consumption…
But with the impending doom of the slow unraveling of the Earth as we know it; maybe we should give the gnarly little insects a try? And you can do! For tasty salt ‘n’ vinegar crickets and Mexican spiced mealworms, just head on to one of their pop-ups happening (bit far out) in Surrey and Edinburgh. It’s free too. You’ve got nothing to lose, apart from maybe your appetite…
Death Row Dinner
Ever fancy experiencing your last meal on Earth? Well you can with this death row themed pop-up! The menu consists of dishes made up of past last requests and a cheery mugshot of inmate in question.
This pop-up concept was launched just last year with images of deceased inmates with menus around their necks. If this sounds horrific to you, you’re not alone! It cause absolute uproar on Twitter; with responses branding the idea ‘sick’, ‘twisted’ and ‘disgusting’.
The organizers issued apologies and Death Row Dinner was no more.
Imagine a world where money isn’t the only currency, where you can pay for things with love and kindness. Well imagine no more! McVitie’s have launched a cafe where you pay for warm beverages and snacks by a quick cuddle. The cafe, designed by Dr Stuart Farrimond, is meant to encourage oxytocin – the ‘love hormone’, which kills stress levels and makes us feel more relaxed.
Unfortunately, the pop-up only opened for two days in February, so you’ll have to quench your thirst for a quick cuddle elsewhere.
London In The Sky
A well-established business, Events In The Sky, have popped up all over the world. With events in Berlin to Paris to London, hanging a large dinner table over the city is their specialty. They have renowned and up and coming chefs cooking for breakfast, lunch and dinner in the sky.
If you’re not terrified at the concept of being dangled by a crane whilst eating your dinner – then they’re open to bookings throughout the month!
At Shareagift we love crazy and unconventional ideas! Fund your outrageous event plans with a gift page! Collect money online from friends for your next dare-devil scheme!